Pampers
#pooface
Brand: Pampers
Agency: Saatch & Saatchi
Director: Olly Blackburn
Awards & Festivals
x1 Gold/ x1 Silver / x1 Bronze
Epica Berlin
x2 Gold / x3 Silver Sharks
Kinsale
x1 Silver / x2 Bronze Lions
Cannes
x1 Silver /x1 Bronze
A-list Hollywood
Official Honoree
2016 Webby Awards
Silver - Best Direction
The One Show
Silver - Best Direction
Creative Circle
x1 Emerald/x1 Silver
Cristl Festival
Critic Reviews
Stephanie Webber, US magazine
"Pampers is airing perhaps its best commercial yet, and it’s not even Super Bowl season."
Huffpost
Everybody poops. But watching babies do it in slow motion is truly epic.
Alex Wellman, DailyMirror
Hilarious Pampers 'poo face' advert showing babies gurning as they answer the call of nature
Jeff Beer, Fast Company
An artful, slow-motion look at the moment a baby unleashes the thunder down under... In short, a great idea.
Melissa Schupmann, The Kansas City Star
By the looks on the faces of the little ones featured in the ad, we might be buying what they’re selling.
The Loop
Pampers’ brilliant new ad kicks off their campaign, “Don’t Fear The Mess!” and... it’s pretty perfect.
Randee Dawn, Today
This is a monolithic achievement.
The Metro
Sometimes a campaign comes along that is just a little too TMI.
